A Successful Launch!

AphroChic Display October 09
Design Within Reach Philadelphia

Whoo! The last two weeks have been so busy here at AphroChic. My apologies for the scattered postings. I’m quickly learning how to balance managing a new company, traveling to promote it, and maintaining the blog that we all love so much.

For two weeks my husband and I have been having nothing but fun. We had an amazing launch event in Philadelphia where I got to meet so many of you who read the blog every day. Over seventy people came to view the new collection and our incredible panel at Design Within Reach! It was a fantastic crowd, and I’ll have pictures up very soon that highlight the wonderful time we had.

AphroChic Display October 09
AphroChic Haze Mimosa and Silhouette Pillows

Above are a few photos of the pillows in the front window at DWR Philadelphia! I can’t tell you how exciting it was to see them up there. Every time someone passed by the store window, I couldn’t stop myself from saying, “Those are my pillows!”

AphroChic Launch Event Invite
AphroChic Launch Event Invite in DWR Window

I also traveled to New York to meet with some fantastic people and introduce them to the blog and the new collection. Among the truly wonderful folks I met with were Cheminne Taylor-Smith at Elle Decor and Metropolitan Home, and two incredible women from HGTV, Lindsey Weidhorn and Courtney White. Lindsey and Courtney even posted a pic from our meeting. So many exciting moments, such great people, and then an evening in Times Square. It was so much fun!

It’s been wonderful to receive so much support, and to see how people are responding to the collection and to the philosophy that inspires both the company and the blog. A special thanks goes out to Design Within Reach Philadelphia, our incredible event planner and moderator LaQueanya Henry, and photographer Jean Christopher!  More special thank yous to:

Desire to Inspire
Made By Girl
Mimi and Meg
Make Under My Life
Design-Milk (w/ some great photos from the event)
The Inside Stoop (HGTV’s fantastic blog!)

I’ll be posting more fun pics from our trip to the East Coast this week, so stay tuned. It’s going to be a very fun week here at AphroChic!

{Images taken by Bryan Mason for AphroChic}

10 replies
  1. AphroChic
    AphroChic says:

    Thank you all so much! Camilla, we ship internationally, so contact me and I can let you know how much it will cost to get pillows to your part of the world.

    Sonoteddesigns, thanks for following the blog. Glad we've got you hooked. Welcome to all of our new readers!


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