A few weeks ago I checked my inbox and saw that I had a message from a company in the Netherlands called The South Is Blooming. I was immediately intrigued by the name of the store, and when I visited their website I fell completely in love with the shop’s mission, and their vast collection of items from southern Africa.
The online boutique, that was founded in 2011, stocks a curated collection of contemporary African designs, crafts, books and visual culture. Their focus is on showcasing the best that comes from the Continent.
All of the designs presented are truly beautiful and absolutely original. You can view the complete collection of southern African works at The South Is Blooming. Enjoy!